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About Robin Ann Bienemann

As an Entrepreneur in Residence, Robin Ann Bienemann has been the driving force behind the University of Connecticut’s new Family Business Program. Working closely with the Dean of the University’s business school, Bienemann has led the research effort to identify critical needs in the state’s family business ecosystem. As part of the effort, she rapidly developed a network of the state’s business owners, engaging them in a series of research activities. In addition to spearheading the research effort, she is now guiding the overall design of the program.

In addition to her role as Entrepreneur in Residence at Uconn’s Schools of Business and Engineering, Bienemann is CEO and founder of Crimson Rook, LLC.  The firm specializes in helping small and mid-size companies increase value, transition to new owners or generations, and address underlying business challenges.She has served in an executive capacity for companies with revenues as small as $1 million and as large as $20 billion. At age 24, she founded Ocean Industries, a quality control equipment manufacturer in Manchester, N.H. Prior to creating Crimson Rook, she was senior vice president of operations with Blue Arc Corp., a $60 million computer-storage manufacturer in San Jose, Calif.The University of Connecticut’s Schools of Business and Engineering tapped Bienemann to be their first Entrepreneur in Residence. Bienemann is leading an effort to strengthen ties between the university and the business sector.

In addition to her career work Bienemann contributes to a variety of nonprofit organizations. She has provided services to hospice, shelters for men, women and families, senior services, farm collaborative as an individual contributor and board member. Bienemann received her bachelor’s degree from Springfield College and her master’s as a Sloan Fellow at MIT. She lives in Granby with her husband Tom. The couple has three children and six grandchildren.

Phone: +1 (860) 392-9268
robinann@business.uconn.edu